Tuesday, October 20, 2015

Columbia Crest Crowd Sourced Cabernet - Go Vote! #sponsored #CrowdsourcedCab

I participated in an Influencer Activation on behalf of Influence Central for Columbia Crest. I received a promotional item to thank me for my participation. All images are from the Columbia Crest Facebook Page.

Do you have voting on the brain? I know I do. Campaigns are ramping up and candidates are everywhere--it's dizzying! I'd much rather vote on wine, wouldn't you? Wellllll...



Remember when I told you guys about Columbia Crest, and their innovative process of crowd-sourcing wine? Well, voting is still open for 2014, and the 2015 process has begun. Voting for the Columbia Crowdsourced Cabernet are continuing now that the blending process has begun. The public has already voted on how earthy the vintage should be and how much silkiness the wine should have, even the label! You can be a part of this process by going to Crowdsourcedcabernet.com and voting on the 2014 and even the 2015 vintage.

The winning label design, as chosen by voters!


In case you missed it last time--Columbia Crest is breaking the mold with its new crowd-sourced wine! What's crowd-sourced wine? It's a wine created based entirely on the public voting for how its made. Columbia Crest is the first winery to begin the process of crowdsourcing a wine from vineyard to table. Anyone (whether you're an expert sommelier or a casual drinker) can vote at CrowdsourcedCabernet.com on how the grapes were tendered, irrigated harvested and blended. Voters had access to weather stats, season-by-season data, past data and time-lapse camera shots down to the individual grape along with advice from Columbia Crest head winemaker Juan Muñoz-Oca. What results is a one-of-a-kind wine that Columbia Crest puts out for us all to enjoy!

What are you waiting for? Be a part of this innovative process now! Go to http://crowdsourcedcabernet.com/ and vote on the 2014 Crowdsourced Cabernet!

No comments:

Post a Comment